Promotion of the .eu TLD
Article 3
1. The Registry shall raise awareness and promote the use of the .eu TLD across the Union, with a view to supporting the digital single market, building an online European identity and encouraging cross-border online activities. 2. To promote the use of the .eu TLD in specific underserved geographical areas in the Union or towards specific categories of registrants, the Registry shall, upon request by the Commission, act as a registrar by providing domain name registration services directly to registrants. This activity shall be limited to those geographical areas and categories of registrants identified by the Commission. 3. The Registry shall promote the use of the .eu TLD in all its available variants and in all European languages.