Article 6–Article 8 · 3 articles
Compiled from an official source version. Later amendments or repeals may not be reflected; the official text prevails. · Read the official text ↗
Eligible operations
1. The operations and their underlying actions for which the support referred to in point (a) of Article 45(1) of Regulation (EU) No 1308/2013 is applied shall consist of information for consumers in Member States as regards responsible consumption of wine and the risk associated with harmful alcohol consumption and the Union scheme of protected designations of origin and protected geographical indications in relation to the specific quality, reputation or other characteristics of wine due to its particular geographical environment or origin.
2. The information activities referred to in paragraph 1 may be carried out through information campaigns and through participation in events, fairs and exhibitions of national or Union importance.
3. The information disseminated shall be based on the intrinsic qualities of wine or its characteristics and shall not be brand-oriented or encourage the consumption of wine on the grounds of its specific origin. However, the origin of a wine may be indicated as part of the information activity.
4. All information concerning the effects of wine consumption on health and behaviour shall be based on generally accepted scientific data and shall be compatible with the approach of the national authority responsible for public health in the Member State where the operations are carried out.
Eligibility criteria
Member States shall examine an application against the following criteria:
(a)
the operations and their underlying actions are clearly defined, describing the information activities and including the estimated cost;
(b)
assurances that the proposed costs of the operation are not in excess of the normal market rates;
(c)
assurances that beneficiaries have access to sufficient technical and financial resources to ensure that the operation is implemented effectively;
(d)
the consistency with the strategies proposed and the objectives set and the likely impact and success in raising consumer's awareness about responsible consumption of wine and the risk associated with harmful alcohol consumption or about the Union system of protected designation of origin and protected geographical indications.
Priority criteria
1. Having examined the applications, Member States shall give preference to operations:
(a)
concerning both the responsible consumption of wine and the Union systems covering protected designations of origin and protected geographical indications;
(b)
concerning several Member States;
(c)
concerning several administrative or wine regions;
(d)
concerning several protected designations of origin or protected geographical indications of the Union.
2. Member States may establish other priority criteria by indicating them in the support programme. Such other priority criteria shall be based on the specific strategy and objectives set out in the support programme and shall be objective and not discriminatory.
Source: EUR-Lex (Publications Office of the EU), © European Union, reuse permitted under Commission Decision 2011/833/EU.
